Goal:

  1. BulletHighlight each stop on the tour of a Great Lakes Cruise Ship, showcasing each location to its best advantage using photos and video provided from dozens of sources, to convince tour operators to bring cruise boats to the Great Lakes Region


Result:

  1. emailTwo videos: one short promo without voiceover to be shown online and at conferences and sales presentations; one long promo with detailed descriptions of each location on the tour

  2. Combined almost every video format known into one cohesive timeline and design to create DVDs and web-ready videos


Client Response:

  1. All locations happy with their portrayal, client very happy with professional look of final product

  2. Re-hired for additional projects

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